{"id":2567,"date":"2015-07-28T12:24:24","date_gmt":"2015-07-28T06:54:24","guid":{"rendered":"http:\/\/techbuzz360.com\/demanzo\/?p=2567"},"modified":"2015-07-28T12:24:24","modified_gmt":"2015-07-28T06:54:24","slug":"how-to-setup-adwords-dynamic-search-ads-dsa","status":"publish","type":"post","link":"https:\/\/a3.techbuzz360.com\/demanzo\/how-to-setup-adwords-dynamic-search-ads-dsa\/","title":{"rendered":"HOW TO SETUP ADWORDS DYNAMIC SEARCH ADS (DSA)"},"content":{"rendered":"<p>Adwords users can now focus on manually managing only the important campaigns and let Google to handle the dynamic campaigns. Google\u2019s web crawler scans your website and associate the pages with the right set of keywords and shows the ad when a relevant keyword is entered. To do this, Google will organize your website into recommended categories.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2458\" src=\"https:\/\/oorhey7ghr18a9gh-zippykid.netdna-ssl.com\/wp-content\/uploads\/2015\/08\/google-dynamic-ads.png\" sizes=\"auto, (max-width: 804px) 100vw, 804px\" srcset=\"https:\/\/oorhey7ghr18a9gh-zippykid.netdna-ssl.com\/wp-content\/uploads\/2015\/08\/google-dynamic-ads.png 804w , https:\/\/oorhey7ghr18a9gh-zippykid.netdna-ssl.com\/wp-content\/uploads\/2015\/08\/google-dynamic-ads-300x154.png 300w , https:\/\/oorhey7ghr18a9gh-zippykid.netdna-ssl.com\/wp-content\/uploads\/2015\/08\/google-dynamic-ads-768x395.png 768w \" alt=\"Google Dynamic Ads - Category\" width=\"804\" height=\"413\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Users can choose only the categories which they wish to promote. Google will provide you with analytics covering the performance of the categories and related keywords.<\/p>\n<p><strong>How to setup your DSA ads?<\/strong><\/p>\n<ol>\n<li>Go to Campaign &gt; Select Search Network only<\/li>\n<li>In the next page, select dynamic search ads and fill all the usual details and move to the next step<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2459\" src=\"https:\/\/oorhey7ghr18a9gh-zippykid.netdna-ssl.com\/wp-content\/uploads\/2015\/08\/google-dynamic-ads2.png\" sizes=\"auto, (max-width: 676px) 100vw, 676px\" srcset=\"https:\/\/oorhey7ghr18a9gh-zippykid.netdna-ssl.com\/wp-content\/uploads\/2015\/08\/google-dynamic-ads2.png 676w , https:\/\/oorhey7ghr18a9gh-zippykid.netdna-ssl.com\/wp-content\/uploads\/2015\/08\/google-dynamic-ads2-300x178.png 300w \" alt=\"Google Dynamic Ad Setup\" width=\"676\" height=\"402\" \/><\/li>\n<li>In this adgroup and ad creation page, enter the description of the ad. The headline will be auto generated by Google<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2460\" src=\"https:\/\/oorhey7ghr18a9gh-zippykid.netdna-ssl.com\/wp-content\/uploads\/2015\/08\/dsa-ad-setup1.png\" sizes=\"auto, (max-width: 666px) 100vw, 666px\" srcset=\"https:\/\/oorhey7ghr18a9gh-zippykid.netdna-ssl.com\/wp-content\/uploads\/2015\/08\/dsa-ad-setup1.png 666w , https:\/\/oorhey7ghr18a9gh-zippykid.netdna-ssl.com\/wp-content\/uploads\/2015\/08\/dsa-ad-setup1-300x101.png 300w \" alt=\"DSA Ad Setup\" width=\"666\" height=\"225\" \/><\/li>\n<li>In the next step Google ask you to select the recommended set of categories or all the webpage. Select the required categories. Each category has a sample search query and ad copy. Once you selected all the categories, save the campaign. That\u2019s it. You\u2019ve created your first dynamic search ad.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Adwords users can now focus on manually managing only the important campaigns and let Google to handle the dynamic campaigns. Google\u2019s web crawler scans your website and associate the pages with the right set of keywords and shows the ad when a relevant keyword is entered. To do this, Google will organize your website into [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":58477,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14],"tags":[31],"class_list":["post-2567","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ppc","tag-adwords-dynamic-search"],"acf":[],"_links":{"self":[{"href":"https:\/\/a3.techbuzz360.com\/demanzo\/wp-json\/wp\/v2\/posts\/2567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/a3.techbuzz360.com\/demanzo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/a3.techbuzz360.com\/demanzo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/a3.techbuzz360.com\/demanzo\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/a3.techbuzz360.com\/demanzo\/wp-json\/wp\/v2\/comments?post=2567"}],"version-history":[{"count":0,"href":"https:\/\/a3.techbuzz360.com\/demanzo\/wp-json\/wp\/v2\/posts\/2567\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/a3.techbuzz360.com\/demanzo\/wp-json\/wp\/v2\/media\/58477"}],"wp:attachment":[{"href":"https:\/\/a3.techbuzz360.com\/demanzo\/wp-json\/wp\/v2\/media?parent=2567"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/a3.techbuzz360.com\/demanzo\/wp-json\/wp\/v2\/categories?post=2567"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/a3.techbuzz360.com\/demanzo\/wp-json\/wp\/v2\/tags?post=2567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}